The Art of Selling Products
on eBay in 2019

There are many places to sell tickets online if you hope to have an edge over your competitors. You can sell them directly on your website, list them in the marketplace, or use e-commerce platforms like Shopify.  By using various platforms, you make it is easy for your customers to get access to the tickets.

It is, however, necessary that you take due care to give your customers a pleasant shopping experience.  There are certain things you need to avoid if you hope to grow your online ticket selling business, and we will explore some of these things.

Common mistakes when selling tickets online

Ignoring the customers

Talk to your customers, and listen to any feedback they may have.  There is nothing that will turn away a customer faster than when they feel that you’re not responding to their issues on time.  Give your customers contact information and make sure there is someone on the other end at all times to handle any incoming queries.

 Make sure your pricing is fair for the benefit of your business and the customers.  Enhance the customer experience by giving discounts and offers, thereby showing them how they can save money by buying from you.

Not having a professional-looking website

Customers want to interact with a seller who presents himself professionally.  If they go to your website and it looks sketchy and has useless information, you will turn the customers away.  Get a professional looking website with easy to navigate pages. Use keywords that will improve your SEO so that you are easy to find by the search engines.

 Ensure that your website loads quickly because; no customer wants to spend time on a slow website.  You always have to remember that with so many options available on the online platforms, the attention span of the user is very short. The customers know that there are many other places they can get the same information. It comes down to what kind of experience they have when they are on your website.

Using the wrong Marketplace

Make sure you choose a marketplace that has customers. Traffic is a good indicator of how good a market is.

Do not forget to optimize your online store for mobile applications. Many customers use their handheld mobile device to make purchases, and if your website is not accessible on mobile, you will lose out.

Why you should consider selling on Shopify

One of the most significant mistakes online ticket sellers make is not looking for the right marketplace. There are many online stores that you can pick which will give you a broad customer base. For us, Shopify stands out for the following reasons.

Easy to set up an e-commerce platform

Shopify is easy to set up, and you do not need any knowledge of coding to get going. The store builder gives you step-by-step instructions on how to set up your online store. You have complete control over all the features and do not need to depend on a third-party service provider to do it for you.

Customizable online stores

On Shopify, you can create online stores that are easy to use, attractive, and customizable. You have control over how you want your store to look including colors and layout. They have a wide range of themes and extensions that will enhance the online shopping experience.

Store management

Shopify has an inventory management system that will allow you to add and keep track of all your tickets. The tracking feature will make it very easy for you to manage the store wherever you are, and at whatever time you choose to check what is happening.

Shopify has a simple-to-use interface, and you can easily upload any photos you have, thus giving your customers an easy time.

Customizable to mobile

The modern customer or business owner does not always have time to sit in front of a desktop computer or laptop to make orders or run their business. It is therefore imperative that you can customize your platform to mobile applications. With Shopify, you get an inbuilt app that will give you access to your store anytime. You can sync your online store to the app and get updates on inventory, sales, and reports from your managers, among others.

SEO for marketing

SEO on Shopify is very advanced, and the benefit to you is that you become very easy to find any time someone uses the search engines. You will, therefore, become the go-to online store for anyone who is looking to buy tickets online.

Payment options

You can use Shopify Payments or any third-party gateway like PayPal, Amazon Pay, among others. Your customers can also use credit cards like MasterCard, Visa, American Express among others.

Customer support

One thing that sets Shopify apart from other e-commerce platforms is their customer support. Shopify has a 24/7 support which is an excellent feature for any business. The advantage you get with an online store is that you do not have to have opening and closing hour; especially if you have international clients and have to factor in the different time zones. Knowing that if you run into any problems, you can email, call, or chat with a customer care representative at Shopify is a good thing.

Final thoughts

You can use the online marketplace to sell your tickets online. However, you need to know where to sell them, how to price them for the benefit of your buyers and your business, and ensure that whatever platform you use gives your customers an excellent experience every time.  

Shopify is an e-commerce platform that you can use to your advantage; it is easy to set up, it will allow you to customize your online store as per your preference, thereby giving you access to millions of customers.  Best of all, you get a two-week trial period which allows you to decide whether Shopify is the best platform for you. If you do not see the value within that period, you can always opt out and try the other online marketplaces.

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